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Auto infotainment and connectivity systems to be growth drivers | GulfNews.com

Dubai: Touch screens have been around for a
long period of time. In fact, some of the first navigation systems
available in cars offered touch screen inputs back in the 1990s.
However, with the amplified
growth of touch screen smartphones and tablets, sales of vehicles with
touch screen interfaces will grow from 16.7 million units in 2015 to
more than 61 million units in 2021.
A recent IHS Automotive
analysis of user interfaces in future automotive infotainment systems
finds increased global commonality and complexity.
Technologies and features
developed by automakers and suppliers have heavily focused on designing
interfaces that users can understand quickly and operate efficiently.
The multi-modal interface concept is a major growth driver in building
new and innovative HMI (human-machine interface) platforms
Mark Boyadjis, senior analyst and manager
for infotainment and HMI at IHS Automotive, said that the concept is
simple. All interactions with a device should be fully accessible by all
available input technologies and via all available output technologies.
This concept is driving
growth for all types of automotive HMI technologies across regions,
brands and vehicle segments — through innovation and attention to
usability.
At CES 2015,
Qualcomm Technologies showcased the full potential of the
next-generation full technology concept cars. The technology concept
cars are based on the 2015 Maserati Quattroporte GTS and the 2015
Cadillac XTS and have been customised to bring the full Snapdragon
Automotive Solutions experience to life.
Chipmaker Nvidia is betting on automobile technology as the trend is moving towards internet of things.
Nvidia’s Tegra X1 mobile
super chip will aid in the development of intelligent cars that
recognise objects, signs, images, lanes and other things.
Several automotive HMI
technologies are forecasted to have 20 per cent or greater compound
annual growth rates on global sales. The technologies include touch
screens, touchpads, head-up displays, haptic feedback, proximity sensing
and gesture recognition.
“Most of these technologies
have such significant compound annual growth rates for two reasons —
first, they are relatively new to the automotive industry,” Boyadjis
said.
He said that they also
provide unique and valuable usability characteristics that make driving
and operating infotainment systems easier on consumers.
Meanwhile, centre stack
display systems are forecasted to surpass 54 million unit sales in 2018,
according to IHS, while an increasing number of vehicles will have two
or more unique displays in their centre stack — for infotainment, HVAC,
rear cameras, vehicle diagnostics and more.
Sales will reach all-time
highs, as emerging markets like Brazil, China and Eastern Europe sell
more vehicles with supporting local languages. In addition, while
overall sales of vehicles with speech recognition grow, an increasing
amount of the speech recognition technology in cars will be located in
the cloud.
“We estimate that about 50
per cent of all vehicles with speech recognition globally also will
offer off-board speech recognition in 2021. Automotive user Interfaces
have considerable growth prospects as automakers work to deploy
solutions to meet the expectations of their buyers, while keeping them
focused on the road at the same time,” he said.
He said that suppliers are well positioned to profit from this trend and build on industry momentum.
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Auto infotainment and connectivity systems to be growth drivers | GulfNews.com